Книга: Управление отделом продаж

Рекомендуемая литература

Рекомендуемая литература

Khosla, Rajiv Tharanga Goonesekera, and Mei-Tai Chu. Separating the Wheat from the Chaff: An Intelligent Sales Recruitment and Benchmarking System. Expert Systems with Applications, 36, Issue 2, Part 2, (март, 2009). С. 3017–3027.

Rapp, Adam. Outsourcing the Sales Process: Hiring a Mercenary Sales Force. Industrial Marketing Management 38, Issue 4, (май, 2009). С. 411–418.

Waldeck, Nancy E., Ellen Bolamn Pullins, and Melissa Houlette. Media as Factorin Student Perceptions for Sales Jobs: A Framework for Research. Journal of Personal Selling & Sales Management 30 (осень, 2010). С. 343–354.

White, Darin W., R. Keith Absher, Kyle A. Huggins. The Effects of Hardiness and Cultural Distance on Sociocultural Adaptation in an Expatriate Sales Manager Population. Journal of Personal Selling & Sales Management 31 (лето, 2011). С. 325–338.

Yang, Byunchwa, Youngchan Kim, and Richard G. McFarland. Individual Differences and Sales Performance: A Distal Proximal Mediation Model of Self-Efficacy, Conscientiousness, and Extraversion. Journal of Personal Selling & Sales Management. 31 (осень, 2011). С. 371–382.

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