Книга: Управление отделом продаж

Рекомендуемая литература

Рекомендуемая литература

Frimpon, Michael F. A Re-Structuring of the Enterprise Resource Planning Implementation Process. International Journal of Business and Social Science 3 (январь, 2012). С. 231–243.

Mantrala, Murai, S?nke Albers, Fabio Caldieraro, Ove Jensen, Kissan Joseph, Manfred Krafft, Chakravarthi Narasimhan, Srinath Gopalakrishna, Andris Zoltners, Rajiv Lal, and Leonard Lodish. Sales Force Modeling: State of the Field and Research Agenda. Marketing Letters 21 (сентябрь, 2010). С. 758–764.

Saloj?rvi, Hanna, Liisa-Maija Sainio, Anssi Tarkiainen. Organizational Factors Enhancing Customer Knowledge Utilization in the Management of Key Account Relationships. Industrial Marketing and Management 39 (ноябрь, 2010). С. 1395–1402.

Taylor, J.W. Multi-Term Sales Forecasting With Total and Split Exponential Smoothing. The Journal of the Operational Research Society 62 (март, 2011). С. 555–563.

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